Lessons from my “Marketing for Low-Income Consumers” class: Nestlé just launched the world’s first floating supermarket, on a boat that travels the Amazon River selling cereal and chocolate milk to underserved riverside populations. Awesome.

Lessons from my “Marketing for Low-Income Consumers” class: Nestlé just launched the world’s first floating supermarket, on a boat that travels the Amazon River selling cereal and chocolate milk to underserved riverside populations. Awesome.

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